Monday 15 March 2010 (Phil Gyford’s website)

15 Mar 2010 at Twitter

03:00am: @hondanhon Woooo! Congrats to Six to Start for winning best game at SXSW!

06:02am: Good stuff: walked in the sun; skipped all afternoon sessions; played frisbee; Halcyon; Fray Café (my first time; wonderful); Ginger Man.

03:29pm: The #futureofcontext panel, about explaining news better, was OK.

04:11pm: Some tweeters at #wiredigitalrebirth panel assume Wired's Adobe AIR powered tablet thing = iPad app. Apple already own "tablet" mindshare.

04:19pm: Ok, they will apparently do ipad stuff from this but still... People seem to care about ipad, not adobe/flash/etc. #wireddigitalrebirth

04:28pm: Scott Wired is going to add stickiness to old magazines. #wireddigitalrebirth

04:39pm: Scott Wired is leveraging ad templates and refactoring magazines in order to help users engage with content (?) #wireddigitalrebirth

04:54pm: Excitement about "interactivity". It amounts to spinny pictures, animated illustrations, whizzy ads, no links out. #wireddigitalrebirth

05:01pm: Scott Wired says Adobe and Flash are crucial for beautiful web content. I didn't even see Jeremy Adobe's lips move! #wireddigitalrebirth

05:02pm: @ianbetteridge Quite possibly. I am just full of negativity about Adobe and Wired :) Right, I must go and "engage" with something.

06:10pm: Concentration exhausted for the morning. Playing Words With Friends while people earnestly discuss the future of book publishing. #sxsw

06:17pm: We will save the book publishing industry by making things other than books!

09:55pm: Was intrigued by the Adult Webmaster panel but came to ACC E rather than Hilton E by mistake: Multiplatform Storytelling it is!

10:06pm: I gave up on 'Heroes' in season 2 - felt like it was going nowhere. Any of you still into it? Any good?

10:20pm: Tim Kring on Heroes being most torrented show: I'm honoured by that; we'll take fans wherever we can find them. #mulitplatformstorytelling

Monday 15 March 2010